May 4, 2016


AJ London does LA LA LAND!

What better way to take advantage of the quieter couple of weeks in our calendar between fashion month / finalising our new collection and the commencement of our pre-orders for AW15/16 than to sneak off to Los Angeles for 10 days of meetings and sunshine! We stayed at The London West Hollywood which was beautiful and central, […]

March 8, 2016


Front Row Fluff Factor

We were super happy to see some of our favourite fashionistas in AJ London this fashion month, from New York to London, Milan to Paris, the weather kept true to February form, the perfect excuse for some fluffy accessories! We’ve collected some of our favourite looks to show you for some serious style inspiration: @cheraleelyle […]

February 16, 2016


LFW Dressing Sweet!

Get in the know before you hit the #FROW this #LFW and head to our #LFWdressingsweet on Tuesday 16th Feb at the beautiful Grosvenor House Jumeirah Living Apartments overlooking Hyde Park. We’ve got together with some great brands to create a unique dressing experience to get you all set! RSVP to Love AJXx

February 14, 2016


Roses are red No need to be blue There’s 10% off at AJ London all day today Because we heart you! Use code: WEHEARTYOU on our website for 10% off till midnight tonight! Happy Valentines Day! Love AJ Xx      


February 12, 2016


Getting Personal with Cara, Suki & Immy

We thought it would be fun to customise some of our faux fur pom pom bobble hats for Cara Delevingne, Suki Waterhouse, Immy Waterhouse and Maddi Waterhouse. We have seen a huge trend lately for personalised clothing and love it! The girls wore their hats while supporting a great cause, Children’s Mental Health Week. Love AJ […]